The science of selling supplements.
Over $2.5 billion in sales generated, and growing.
We help leading dietary supplement brands accelerate growth across Direct-to-Consumer, Amazon, and Retail sales channels driven through Direct Response TV (DRTV) Advertising.
Body Science Marketing is a direct-to-consumer marketing agency for leading dietary supplement brands. We specialize in the 50-plus consumer, the fastest-growing age demographic and one that accounts for an estimated two-thirds of all dietary supplement sales.
Today, more than 75% of avid TV viewers are over the age of 50.
Our team brings together every key discipline of supplement marketing under one roof, delivering the expertise and execution needed to drive sales at scale, from front end to back end.
Wherever your customers are.
Our award-winning creative team has made the creative behind leading direct-to-consumer digital campaigns and top shows on TV. With over twenty years of marketing supplements, we know how to drive sales with creative and sales funnels that convert.
DRTV, linear & connected TV
From :30 connected TV commercials to half-hour infomercials, still one of the best ways to reach older adults.
Paid social
Video, statics and creator-made UGC for Facebook, Instagram, TikTok and YouTube, in a program you can keep putting more budget into.
Paid search & shopping
Brand and non-brand search and Shopping, run separately because they do different jobs, and judged by your total sales.
Conversion rate optimization
Sales funnels and landing pages, tested and judged on revenue per visitor, because that is what your ad spend actually buys.
Email marketing
Email engagement from the first order to save-the-subscription, built to grow customer lifetime value.
Podcasts & influencers
Podcast and influencer programs that build traffic, awareness and sales.
Grow in every sales channel.
Campaigns that sell direct.
Comprehensive campaign development and management, with smart, compelling creative that maximizes new customer engagement and sales. Then we manage the customer’s backend experience to maximize lifetime value.
Amazon, managed for growth.
Amazon marketing and management built for one category: dietary supplements. Collectively, our clients have added hundreds of millions in Amazon sales under our management.
Built for the shelf.
Over 60% of U.S. supplement sales happen in drug, food, mass and specialty stores. Our advertising and channel strategies drive retail sales while still delivering direct-to-consumer and Amazon returns.
Front end to back end.
No other agency provides this complete support for dietary supplement selling, from the first creative to the reorder.
All services →
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01
Strategy & positioning
Marketing strategy, product positioning and messaging, built from your approved claims.
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02
Creative & production
Video, social, TV, digital sales funnels and print, with doctors, PhDs, celebrities and influencers on camera.
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03
Media buying & management
Social, search, TV, radio and print, bought and optimized against your sales numbers.
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04
In-house sales floor
Calls go to trained supplement closers, not an outsourced call center. Websites and checkout are built to match.
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05
Retention & lifetime value
Email, SMS, save-the-sale and subscription programs that keep customers ordering.
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06
Financial modeling & product
Pro forma models, a daily performance dashboard, cross-sell and product development, and clinical study assistance.
Measured in sales, not impressions.
We’re about sales performance, not just branding. You get a performance dashboard so you can track results every day.
Calls answered by closers.
Most TV campaigns don’t fail on the spot. They fail on the phone. Outsourced call centers, here or offshore, lose orders to untrained agents, long holds and abandoned calls, and you pay for every one. Your calls go to our agents: dietary supplement sales specialists, highly selected, fully trained and paid six figures.
How we sell →- Specialists in dietary supplement sales
- Highly selected and fully trained
- Six-figure closers, the best in the industry
- Built to close, not just take orders
The people behind your campaign.
Experienced, high-performing experts in every key discipline of dietary supplement marketing.
More about us →
Let’s talk about your product.
We welcome the opportunity to discuss our services in more detail. If you’d like to talk about direct-to-consumer, Amazon or retail selling for your products, or just want more information, reach out.